STRATEGIC MARKET

Akaal Organisations objects are to:

• Engage local communities in learning opportunities
• Provide access to learning & recreational activities
• Empower local communities, especially BME communities, older people and young people to participate in regeneration activities to promote physical, mental, spiritual, health and well being
• Such other charitable purposes as the association may determine from time to time

STRATEGIC OBJECTIVES

Akaal strategic objects are:

• Mental Well-Being
• To develop opportunities for the moral and mental well being of our target group through a non-institutionalised forum
• Physical Development
• Creating an sports academy to increase the ethos of physical development
• Health awareness through diet and nutrition
• Social Advancement
• Provide a platform for target group to present their problems and issues
• Help to foster improved community relationships, addressing both local social and environmental concerns
• Networking
• Build relationships with other target group organisations to foster greater understanding between different communities
• Provide communication channels to civil bodies

SHORT, MEDIUM & LONG TERM GOALS

Short-term:

• Funding, Portfolio Database, Forums, Sport Academy
• Environmental Issues
• Community Engagement
• Small Projects
• Ensure existing projects are fully functional
• Akaal House fully managed & utilizied

Medium–term

• Portfolio + Database, Case Studies
• Family Support
• Sports facilities & Dojo (Creating a secure & safe environment for teenager’s to socialise & engage in the community)

Long-term

• Mentoring and Coaching
• Halfway House

STRATEGIC DELIVERY PLAN

• We will acknowledge and respect individuals' personal beliefs and identity
• Individuals will receive support through effective communication (verbal, non-verbal, listening)
• Social interaction, inclusion and participation will be encouraged
• People will mobility problems will be encouraged to participate and full provisions will be made to ensure that this is possible
• All our clients will be treated in a manner which respects their dignity, individuality and culture besides encouraging participation.
• Elderly people will be given practical help and made to feel a part of the community and not the "forgotten section"
• Akaal Organisation fully recognises that people irrespective of their different backgrounds such as origin, gender, age, disability, language or health problems should be given equal opportunities to develop at all levels.
• We are committed to it both by our internal and external policies and practices manifesting in the form of a detailed Equal Opportunities Policy which is updated regularly.